Omar Yunes owns franchisee of Suchi Itto in Mexico. He owns 13 units of the Japanese food chain franchise in Mexico City. He started his journey of becoming a successful entrepreneur at the age 21 years and now owns 10% of the brand’s units. He was awarded for “The professionalization of the role of the franchise” by the Best Franchise of the World in 2015.
Omar Yunes is the son of Miguel Angel Yunes, governor of Veracruz. In his thirties, Omar Yunes is known for being one of the youngest successful entrepreneurs. Although his father has political influence in the country, Omar has managed to successfully forge his inheritance by managing the restaurants and he built his fortune without much influence from his father.
Omar Yunes won Best Franchisee of the World which is a global event that recognizes franchisee who tend to demonstrate professionalism and committment towards their franchisor’s goals and values. The competition had representatives from 34 countries. The competition’s purpose is to bring together, manage and recognize contribution and efforts of franchisees to the brand. It is also meant to increase franchisees visibility. The award goal is to expose Mexican franchises to an international level.
For him to win the award, his franchisee had to be evaluated based on what how much it has impacted the network. Some of the areas that the award panel considered include; savings he has made, knowledge on the product, and how he had contributed to the improvement of the brand. His brand won because of giving his customers best customer care services, unique hospitality, and offering the best-flavored food. The CEO of Sushi Itto applauded Omar for winning the award saying that it is a sign of showing that the franchise is working together as a team to offer best services to their customers.
BFW Mexico organizer, Diego Elizarrarras, commented Omar for being a change agent in franchisee –franchising relationship. He stated that Omar knows how to manage information and establish control boards which has assisted him in managing each unit.