The Real Real Builds Brand Awareness With Pop-Up Store Events

Online luxury consignor The Real Real is using pop-up stores to expand brand loyalty, and acquire customers by offering physical shopping experiences. Originally selling from a brick and mortar location in NYC, The Real Real has built a trusted online reputation but is diving back into in-store shopping experiences for their loyal customers. “2018 is the year of the pop-up” proclaimed director of marketing Allison Sommer. Marketing strategies for The Real Real include pop-up stores; giving customers a hands-on shopping experience that many consumers crave. Sommer spoke about the legitimacy of street-level shopping while speaking in Miami at the FutureStores conference. Reportedly in 2016, The Real Real experienced a $2 million dollar profit while hosting a pop-up store event in NYC.

The company has determined that physical sales builds brand loyalty, and increases purchase totals per customer by 6 times the amount of an average online order. Establishment of brand awareness has been proven in new markets such as San Francisco, where they experienced continuing high-sales volume long after the wrap up of a 2-month pop-up store first introduced at the beginning of the holiday season.

Future marketing plans use temporary pop up store events in regions that are not exposed to pop-up stores on a normal basis. Customers that interact with the pop-up stores will fall in love with the unique merchandise, pricing, and perks of being a repeat buyer. Loyalty will influence the friends and family of the customer, and further establish a strong online following of the luxury consignor.

Got extra stuff? The Real Real can help you get rid of it and make a profit. The Real Real is an online consignment store that sells gently-used luxury items at up to 90% off regular retail prices. This is a win-win for many people who love Chanel, Louis Vuitton, and Gucci, but don’t want to hoard designer items in their closets. Easy solutions for selling unwanted designer items makes The Real Real appealing, even to celebrities like Khloe Kardashian. Simply create an online profile, and receive a $25 credit toward your first purchase. Prepaid shipping packaging, free pick-up available in 21 cities, or drop-offs at Luxury Consignment Offices are all easy methods offered by the company.

The Outstanding Works of Logan Stout

Logan Stout is an accomplished entrepreneur, bestselling author, leadership trainer as well as a keynote speaker. Having generated quite a fortune in the course of his career, the credibility of Logan, leadership skills, success principles not only continue to steer current ventures but also make him one of the keynote speakers that is sought after in the world. His most recent initiative has been championed towards health as well as wellness. Since launching IDLife, LLC has undergone massive growth and has obtained numerous partners who have enabled it to grow exponentially. Logan continues to be a crucial player towards the success of LLC throughout the country. For instance, in the year 2016 IDLife was named among top 100 solid MLM Companies in the world.

Logan Stout is passionate about helping others develop helpful leadership skills. In the year 2013, Logan published ‘Stout advice’ based on the secrets to building yourself, people as well as teams; he intended to motivate folks who are striving to fulfill their God-given potential. This book has been very helpful in inspiring people to attain their dreams. Logan is also a motivational speaker as well as an author of motivational books. His success is an indicator of how endurance and hard work can elevate someone to their full potential.

Logan Stout is also the founder as well as CEO of Dallas Patriots baseball organization where he focuses on mentoring youths and guiding them. This is one of the largest organizations in the world, which provides teams of age six through eighteen with world class coaches, trainers as well as mentoring. Every graduate of this organization has obtained an opportunity to play in college baseball, and most of them are usually among MLB draft in every year. Logan provides mentoring to young folks in this organization in some ways to make the best out of their abilities.

Logan Stout continues to be an inspirational figure for many people across the world. His resilience from a young age in school to when he began his baseball career has enabled him to make a fortune for his family. His passion for helping others achieve their goals makes him one of the most sort-after motivational speakers in the world. Logan has been incredible in publishing leadership materials intended to help organizations, as well as individuals, attain their goals. He is known for always looking for winning strategies, something that has really made him successful.

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Sheldon Lavin Leads OSI Group on Their Tremendous Growth Trajectory

Sheldon Lavin is the CEO of OSI Group and he has enjoyed a long and prosperous tenure in this regard overseeing their metamorphosis from a midwestern, regional meat supplier to a sprawling global concern with extraordinary capabilities. They are one of the top privately held food processors and recently made the Forbes list of America’s largest private companies.

The background of Sheldon Lavin is in Accounting and Finance where he flourished to the point of starting his own consulting firm. This was a successful business and one client, in particular, would play a huge role in his life and they were known as Otto & Sons. They grew in tandem with the nascent McDonald’s corporation and the need for capital to increase their operations is when Lavin established a relationship with them. His financial expertise enabled them to get the necessary funds and a lasting relationship was born.

In the mid-seventies, Lavin acquired the company from the original family and was free to begin working toward his vision of a global business in food processing. It has been the fuel for their growth over the years as they have steadily progressed. Eventually, they were called OSI Group and their reputation is worldwide and one of excellence.

The ability to analyze companies in an effort to find synergies is something that Sheldon Lavin has a great acumen for. Their strategic acquisitions over the years have paid enormous dividends as their abilities and resources have grown to a tremendous level. One recent example is their purchase of the Tyson Foods plant in Chicago which bolsters their efforts in the Windy City. It is close to existing facilities and adds to their production capacity which makes for a stronger company.

A strong spirit of entrepreneurialism is one thing that Lavin has instilled in OSI Group and it permeates the company which is something rare considering the size and scope of their operations. Employees are encouraged to think creatively and use innovation to drive the company forward. He has also encouraged the cultivation of a family-like atmosphere and those in the corporate office address each other with first names in a less-formal manner. Lavin practices an open-door policy in which ideas are welcomed.

Another important characteristic of OSI Group and in line with the vision of Lavin is their strong programs for sustainable business practices. They are deeply concerned with how they interact with the communities and local environments in which they operate. They have won several notable awards for their stewardship in this regard.

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IDLife’s Exceptional Concern for your Health

Every person has his own nutritional needs. Consequently, it is vital for one to understand and subsequently satisfy his own unique nutritional needs in order to live a healthier life. Unlike other health companies that don’t understand this subtle concept, IDLife is a health company that appreciates this fact, and on this basis offers top-notch quality products to its customers.

The name IDLife is an acronym for  Individually Designed Life  thus embodying the company’s vision of providing the products and services to people with diverse nutritional needs. This remarkable health and wellness company was founded and launched in May 2014. Among the founders is Logan Stout, a renowned entrepreneur who currently works in the company as its Chief Executive Officer.

The company is located in Frisco, Texas, and is often described as a company that provides quality products that are customized for every person in order to revitalize and replenish their health. To be able to undertake this daunting task, IDLife provides to its customers a free online questionnaire that seeks to assess their nutritional needs by asking questions related several aspects of their health.

By doing this, the company establishes the most suitable nutritional supplements for their customers depending on how they answer the questions. One salient precaution that IDLife has taken to guarantee its customers utmost confidentiality and non-disclosure is that their questionnaires are crafted in such a way that makes it compliant with the requirements of Health Insurance Portability and Accountability Act.

IDLife’s concern for your health is exhibited in the all-inclusive nature of their questionnaires. The questionnaires cover every aspect of your health, including personal health concerns, dietary issues, aspects of your lifestyle, your physical status, and the medications that you have previously taken for your nutritional needs among other aspects. For more info about us: click here.

IDLife is an outstanding company in the healthcare sector—not only because the products that they offer are of a wide variety and of impeccable quality but also because they give their customers value for their money. This conclusion is exclusively based on the premise that all IDLife’s products are accompanied by a 30-day money-back guarantee.

The Ultimate Story of Gregg Secker

In an interview with the CEO/CFO Magazine, Gregg Secker talked about his life as a CEO and what inspires him to succeed in life. As an entrepreneur, Gregg Secker always lives up to his philosophy, “I’m not a why guy, I’m a why not man.” This philosophy has guided him to achieve a lot in life. His passion in finance started a while back when he was in college.

He studied agriculture and food science in college. Despite this, he managed to spare time to learn how to code which became a hobby. He eventually built a 3d model that showed the fluid dynamics of a follicle. He did this while he was still pursuing a degree in agriculture and food science.

He started working for Thomas Cook Financial Services. At this company, his love for finance grew. He was able to learn about the forex trade and gain the necessary skills in forex trade. These skills in addition to his passion for coding facilitated Gregg Secker to build a virtual trading desk. The virtual trading desk was a huge success as it was the only online currency trading platform.

Later on, Gregg Secker quit his job at Thomas Cook Financial Services. He started his own company that deals in forex trade. Besides running his business, Gregg Secker is an inspirational speaker. He has spoken at many seminars. The workshops include; National Achievers Congress, The Wealth Expos, and the Success Commit Congress. Gregg Secker loves speaking in seminars as it allows him to share his passion and experiences to the young entrepreneurs.

Gregg Secker philanthropy

In spite of his success, Gregg Secker has remained humble. He runs a foundation, The Gregg Secker Foundation; this organization helps teach vital life skills to youths from all over the world. Moreover, he is the current ambassador of City philanthropy. City philanthropy is a program that campaigns for entrepreneurs and businesses to incorporate philanthropy in their enterprises of activities.

Currently, Gregg Secker is running a program in the Philippines. This program seeks to empower people of Filipino with life skills and entrepreneurial skills. The program will help them to be able to be innovators.


Eric Pulier, Successful Entrepreneur, Technologist, Author and Philanthropist

Eric Pulier is a very interesting and unique individual who is not only known for being a successful entrepreneur but also a technologist, author and philanthropist as well.

Starting out as a graduate from Harvard with a Magna Cum Laude he has now founded over fifteen companies such as Desktone, ServiceMesh, Digital Evolution, US Interactive, Media Platform and Akana just to name a few.

Mr Pulier has also built and run projects for Bill Clinton and Al Gore during Bill Clinton’s second term as president. A couple of these projects were the “Bridge to the 21st Century” which was to celebrate their 2nd inauguration and at another event he communicated in real-time while interacting with the space shuttle astronauts.

Mr. Eric Pulier published a book titled Understanding Enterprise SOA, this book was rated very highly for its in-depth content and easy readability helping the reader to think differently about technology.

As a philanthropist Mr. Pulier used technology to help physically challenged children and economically underprivileged communities in the United States and the world. For the Multiple Sclerosis Society he created multimedia programs to educate people with the Multiple Sclerosis disease. He has been honored for bringing technical advances to Africa’s health care needs. He founded Starbright World, a social media platform for children who have serious childhood diseases. MR. Pulier also serves on the board of The Painted Turtle, this is a summer camp devoted to children with chronic illnesses.

Eric Pulier has had a very impressive career as an entrepreneur in the technology world. But he didn’t just stop there as he saw economically and physically needy people around the world he used his talents to help ease their needs. Eric Pulier is a very successful entrepreneur and a great humanitarian.




Health Simplified by USHealth Advisors

Healthcare is a vital sector of every country’s economy. It simply is a backbone of the economy and for the economy to grow and thrive; it requires the effort of people, healthy people for that matter. Hence its existence is a major boost for all other sectors in operation. US Health Advisors are one of the healthcare leading providers in the country.USHealth Advisors is a division of the USHealth Group which offers a list of customized health coverage designed to meet the particular needs of its clients. It provides affordable, flexible, and secure health plans to individuals and families. The firm has offered health insurance services for over 50 years to those insured. It aims at helping other people every day, with a commitment to make a significant positive change to their lives.

USHealth Advisors has its headquarters in Fort Worth, Texas with an employee population that ranges from 51 to 200. More so, it has a current customer base of over 15 million. It is a privately owned company that was founded in 2009, to cater for health insurance needs of the people. They offer exceptional services supplemented by guidance given by licensed and trusted agents who are trained and certified.

Due to its commitment to providing personalised services, USHealth Advisors have been presented world recognition accreditation for their exceptional customer caring, innovation, and business development. Also, they offer a portfolio of products that are affordable and reliable that makes it unrivalled by other similar firms. USHealth Advisors have been in the business for a while and understands that customer satisfaction is the key to any organisation growth.They are the leading firm in the consulting industry and promises to maintain the high standards.They have been recognized and awarded year in year out with prestigious awards due to their exceptional services. They have bagged the Gold Stevie Award for Sales and Customer Services, and also Gold in One Planet Business and Professional Excellence Awards 2016. Besides, their clients’ feedback is full of praise claiming that rewards reaped from the firm are numerous and the financial benefits are plentiful.


After Traveling 120,000 Across America, Doug Levitt Records His Experiences In His Diaries and Songs

You may have heard of people biking long miles, but this is going to be a first for you: The man who traveled across America on buses. In fact, he traveled over 120,000 miles on buses, and once spent seven days on a bus!


As you can imagine, doing so much travel on buses has lead the man, Doug Levitt, to meet many interesting people and have some interesting experiences. After all, all kinds of people ride buses, including people being let out of jail. He’s also traveled to all sorts of forgotten towns, cities, and country villages. It is these experiences that Doug Levitt goes into with his new series, The Greyhound Diaries.


Doug started his travels many years ago in 2004, as a war correspondent for CNN (he’s also done correspondence work for ABC, NBC, and others as a London based journalist). Growing up in a middle class family in Washington, DC, Levitt saw a lot of things he hadn’t known about and had some fascinating encounters. For example, once, while on a bus, a neo-Nazi sat down right besides him. Levitt, being Jewish, didn’t know what to think, though the neo-Nazi didn’t seem to know who he was, offering him a tuna sandwich.


Doug Levitt is a singer, songwriter and artist who grew up in Washington, DC, and lived in Los Angeles. He’s the son of former D.C. Councilmember Carol Schwartz. He started singing while in school in his school gospel choir. Since his mother used to go to church on Sunday morning, because it was necessary for her political job, he went along. Although he was a respected international correspondent, he hit the road because as an artist, he wanted to visit the the struggling masses and write songs about them.


His first bus journeys were made with the effort to get people to register to vote, but after meeting all corners and parts of America’s society, he decided to record what he saw in his diaries, art and songs. The Greyhound Diaries is a great place to get information on aspects of America’s population that would otherwise be a mystery to you.

Why Eric Pulier Continues To Advance Technology

Defining An Era

When historians of the future reflect back on our current day they will understand us through the lens of the tech industry. Just about everything around us is now the product of the software industry or strongly influenced by it. When people discuss the greatest movers and shakers in the software industry Eric Pulier will stand out from the pack. An unusually precocious child Pulier developed some of his programs while attending the 4th grade. While still in high school he even founded his first software company. These ventures aren’t something he does for his own personal profit. Pulier’s ventures have always kept public service integral to their goals.

The Midas Touch

Just about everything Pulier seems to participate in sees massive success.  This success isn’t surprising given the prominence of Eric Pulier within the Enterprise Industrial Comple. This strong relationship between enterprise buyers and vendors is a defining reality of our modern day. For an example how the Enterprise Industrial Complex works look no further than the example of Youtube. Chad Hurley, Jawed Karim, and Steve Chen created Youtube and then sold it to Google. This model of business is behind many of the greatest advances in software today.

Programming With A Purpose

One of the defining characteristics of Pulier’s career is his commitment to philanthropy. Through Eric Pulier’s career he has used both his software and fortune to help those in need. One of the most important examples of this work is the social network Starbright World. In the mid 90s the Starbright organization contacted Eric Pulier about connecting chronically ill children together. Predating the likes of Myspace and Facebook Starbright World was a major pioneer in the 90s. The success of this network eventually attracted the attention of Bill Clinton. Through Bill Clinton Eric Pulier became a member of the Clinton Global Initiative. Here he discusses ways to use technology to tackle the most important issues of our time.

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James Dondero Is Now A Member Of The SMU School Of Business Board

Highland Capital Management CEO, James Dondero has now accepted a position as a chair on the Executive Board of SMU’s Cox School of Business. Dondero is honored to be given this position, and has spoken of how SMU’s business school has graduated great business leaders in the Dallas-Fort Worth area. Highland Capital has already contributed to scholarship programs for SMU, including the Tower Scholars and Dondero will now be advising the faculty and students at Cox in business strategy. This position is one of many that Dondero has acquired over the years.

James Dondero went into finance and accounting back in 1984 after graduating with high honors from the University of Virginia’s McIntire School of Commerce. He started in the Morgan Guaranty credit analyst training program, and then became a corporate bond analyst at American Express bank. He stayed on at American Express till 1989 when he met Mark Okada, and together in partnership with Protective Life Insurance Corporation they took on the management of the GIC subsidiary. Dondero helped grow this subsidiary from mere concept in 1990, to a full $2 billion asset management company by 1993.

Today Highland Capital has a wide variety of portfolios they manage in various markets, ranging from emerging markets, healthcare investments, public and private equity, real estate, and various distress and special situation investments. Highland Capital is known especially for its issuing of collateralized loan obligations, specialized loans that are pooled together in tranches and bought and sold by various investors. But James Dondero and his company are also active philanthropists in the Dallas community, sponsoring non-profit groups such as Uplift Education, the American Heart Association, the George W Bush Presidential Center, and giving to current and former military servicemen.